Book your discovery call

What can we help you with?

What specific marketing obstacles can we help you with?

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

The landmark benchmarking report for UK private-pay care providers

Stop Guessing What’s Works. Benchmark Your Sales & Marketing Performance Against the Best in Care.

Gain absolute commercial clarity. Access the national benchmarks used by high-performing care groups to discover the key drivers of private pay occupancy and growth in the UK.

Register your interest here
Receive your benchmark report
Get priority access to the Summit
Based on insights from 100+ care operators
Unveiled at the Care Growth Summit
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Reassurance
Your data stays private. No provider is named or identified without written consent.

Brought to you by

in partnership with

For Care Home Providers

Finally, a Way to Benchmark, Measure, and Improve Your Marketing and Sales Performance in Care.

You don’t have time to gamble on an unproven approach. You need a partner who understands care, and has a proven track record of filling beds and growing weekly hours with private clients.

For years, care operators have made decisions in the dark, without a reliable,care sector sales and marketing benchmark.

The Care Growth Index changes that by bringing together our findings from 
care providers across the uk, in a single anonymised, report.

Receive your benchmark report
Get priority access to the Summit
Register Your Interest
Discover

What's Inside

Discover the Key Drivers of Growth and Occupancy

Uncover the exact operational habits and processes separating the UK’s top-performing care groups from the median

Identify Which Marketing Channels are Working and What’s Not

Save budget by learning which high-intent commercial paths are generating real private-pay admissions.

Gain Insight on How Your Care Organisation Stacks Up

Stop evaluating your business against lagging occupancy figures and look at your real pipeline conversion health.

Expose Hidden Bottlenecks in the Enquiry Journey

Discover where premium self-funding leads get lost or written off too early at the front desk.

The Care Growth Index is an important tool for care providers because it helps to really see what’s happening across the care sector to help operators understand how they perform, key areas of opportunity, and how they compare to their peers.

— Professor Martin Green OBE | CEO, Care England
Powered by Prosperwell

Caring for the Brands that Care for Others

Prosperwell is the driving force behind the Care Growth Index. As the UK's leading specialist sales and marketing growth partner working exclusively with private-pay care providers, we have spent a decade analysing, auditing, and optimising the care journey. We provide the industry intelligence, enquiry management infrastructure, and performance data that make running your care business smoother and your growth predictable.

Powered by Prosperwell

Access the National Benchmarks Here

Complete the form below and we will send the complete 2026 Care Growth Index report directly to your inbox.

Job Role
Thank you! Your submission has been received!
The report is on its way to your inbox.
Oops! Something went wrong while submitting the form.