Gain clarity on how your care sales & marketing stacks up against the sector.
Join the UK’s leading care providers in a national movement to define the benchmarks for marketing, sales, and growth in 2026.
Your data stays private. No provider is named or identified without written consent.

Brought to you by
in partnership with


Finally, a way to benchmark, measure and improve your marketing and sales performance in care.
You don’t have time to gamble on an unproven approach. You need a partner who understands care, and has a proven track record of filling beds and growing weekly hours with private clients.
For years, care operators have made decisions in the dark, without a reliable,care sector sales and marketing benchmark.
The Care Growth Index changes that by bringing together our findings from care providers across the uk, in a single anonymised, report.
What you get for taking part
This benchmark will be the single most important set of data the care sector has seen in years.
How it works
All you need to participate are 5 key metrics: Monthly Enquiries, Admissions, Total Marketing Spend, Occupancy, and Response Times.
Get your confidential metrics and priority access to the Summit.
Frequently Asked Questions
How long does the survey take?
Around 10–12 minutes.
What data do I need?
Enquiries, tours, move-ins, marketing spend, weekly hours (for home care), and basic digital performance metrics.
Is my data confidential?
Yes. All responses are anonymised. No operator is named without written permission.
Is there a cost?
No. Participation is free. Summit tickets may be sold separately.
Can I get a private walkthrough of my benchmarks?
Yes. Registered participants can book an optional 20-minute session.
Be part of the UK’s first Care Growth Index.
Benchmark your performance. Identify opportunities for growth. Shape the future of care-sector sales and marketing.
Register Your Interest